12/28/17

Hockaday Museum of Art 50th Anniversary Logo

It was a big honor to have the opportunity to create the 50th Anniversary Logo for the Hockaday Museum of Art in Kalispell Montana. Their existing logo needed to be modified in a way that celebrates their 50 years of existence. I came up with a variety of concepts for the logo design, but the chosen concept was integrating an image of the museum exterior, and adding a stylized number 50 that echoed the curves of the existing logo. I had to seamlessly integrate these new design elements and make them feel as if they were all created by the same designer. This was a tough challenge but I am very satisfied with the results.


This is also a good demonstration of my logo creation process in which I progress from sketches, to illustrator comps, and to final logo. For this logo, I delivered a variety of color combinations per the client's request.


logo sketches


illustrator comps

illustrator comps

illustrator comps

final logo with all variations

final logo detail

2 comments:


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