It was a big honor to have the opportunity to create the 50th Anniversary Logo for the Hockaday Museum of Art in Kalispell Montana. Their existing logo needed to be modified in a way that celebrates their 50 years of existence. I came up with a variety of concepts for the
logo design, but the chosen concept was integrating an image of the museum exterior, and adding a stylized number 50 that echoed the curves of the existing logo. I had to seamlessly integrate these new design elements and make them feel as if they were all created by the same designer. This was a tough challenge but I am very satisfied with the results.
This is also a good demonstration of my logo creation process in which I progress from sketches, to illustrator comps, and to final logo. For this logo, I delivered a variety of color combinations per the client's request.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiMv2bJXhheHf7H6zt38Y74jldL4y96tV0k8lTGyL3itudR6CTSK-VqRseHKRzigxoX2m_fLitsY42RLKGR3BjQzuHxud8TaaJNrp2tXq7HbQT23H8eAx-Jfj4LtLMpcMm86vJyGsenY6c/s320/50thLogoConcepts-sm.jpg) |
logo sketches |
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEintIuOh1l5D_B_qj-DGrz2992i-u7ZCKZXX2t-tZfusCpBnK2WiLgR2aQEFrOIYk3WtMzyitpjd8IVQWgl-Mth6ZV3-VEv2Rgk81HJGswGIgMwAolsf9Oe_UbbayNdFXAwvEFDsQ9JySQ/s320/50thLogo_Comps%25235-detailed.jpg) |
illustrator comps |
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidqkvSvfQ3q_yfcVq18KnOR26KYtdUgxcPW2Zo3n-J39uN1IQWRtEVpc_bKGyJ5_0_hUvC6UAScK-zAcXqLvlnA7v-fpcIvObxUvBASMyQZCw2TLheKAYeu3KKbeal9wMo_fl52uX47Kk/s320/50thLogo_Comps%25235-simple.jpg) |
illustrator comps |
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjVCFDJR0biEufVa0jH4XCbWUTFPCk_VBBl3bqMNbEzSmLJlMUNZ67tnVK8wTpwPZ31mOrSMTJNqO7PiAmmPMwTZPeWk7zWtv_nGbS9_NPRbDWx1eF6q_1oDwzMsCseDH6Qx1J2w5Qf_DY/s320/50thLogo_Comps%25236.jpg) |
illustrator comps |
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKFqppPWtzTx0gKqpRZepjMKqlDG3TmB-gOHWU2deiHzjd1xSJd2KnhoCk56MfE08HO7dCBPJl7oYCkf_b74d83jxI-Ok-2rNdzbmqNSfJKqxMb75Pvxa_wiZm2rX-g3zUNsl8-2gncj8/s320/50thLogo_final.jpg) |
final logo with all variations |
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhq3LZrVhaPIpXxeqwLTkbfLdhyjqVXA0S5VhNPznXC-AcGBwMDSySCby51RpSy6peUOMKmoF3wWVTvxzVDAFd9pPmuOiHH4Nm09u8MzlmIoAxWXqbis-VyX4wtisr14GiCXyqhgCH8Cf8/s320/50th+Logo_green_white+bg_border.png) |
final logo detail |
ReplyDeleteThis is an awesome post.Really very informative and creative contents.
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